mercredi 20 août 2014
Captivating New Company Name
company names |
With the story behind the name, an even deeper level of meaning unfolds. I wrote it this way for the opening section of the firm's brochure:
The tag line clarifies what the firm does: Training & Consulting for a World of Difference. The firm's experienced consultants conduct cross-cultural training, coach international executives, help smooth the method of cross-border mergers, & more.
"Isis: Insightful Guidance for Global Success
"In ancient Egypt, the goddess Isis possessed a well-earned reputation for exceptional tenacity, intelligence, healing, resourcefulness & creativity. Isis Group International follows in her footsteps with personalized consulting, training & training for today's smaller than ever, diverse world."
company names
For this naming strategy to work, you require a name that at least hints at the story & a narrative that contains something not usually known that fits the way you wish the company to be perceived. Most adults who don't recall that Isis was an Egyptian goddess or her specialty as a goddess would still vaguely sense the international flavor in the name. With more familiar mythological figures like Hercules or Midas, however, the story would run the risk of belaboring the obvious.
In explaining what the name means, the firm reveals a quantity of its values & implies that it's definite qualities that matter to clients. Ideally, testimonials, other promotion copy & the firm's work itself all complement this story. The whole package then becomes unusually appealing & memorable.
company names
Enlist the aid of a top-notch graphic designer & promotion writer to enhance the association with the story, & include a brief version of the story when you introduce the company.
Distinctive Company Names
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The same flaws occur when company owners or managers sit down to think up a new name for their own business.
So here's a speedy quiz to sensitize you to important factors in potential company names. To which of the following names would you give a thumbs up and which a thumbs down - and why?
Answers: All the above names deserve thumbs down. Here's why.
company names
one. Zyklon Bikes
two. Quirinus Quarterly (political journal)
three. The Energy Spot (website selling healthy snacks and diet designs)
four. Elkins Enterprises (mail order company)
one. "Zyklon" sounds speedy and energetic. However, it is also the name of the gas used by Nazis to kill millions in the coursework of World War. A British company that announced this name for trainers earned terrible PR.
two. Quirinus was a Roman god of military and political affairs, so the meaning of this name fits. But even most Ph.D.s and history buffs would not be able to spell or pronounce the name with confidence.
three. Start the name of an e commerce company with "the" and customers won't basically keep in mind whether or not "the" is part of the domain name. "The" followed by the letter "e" is even more problematic for spelling a web address. People will hesitate to type "theenergyspot.com."
four. Like "Quirinus Quarterly," "Elkins Enterprises" has alliteration in its favor. But so plenty of dubiously honest and struggling but honest businesses have used "Enterprises" that it sounds suspicious to plenty of people as a business name part.
company names
Company Name Suggestions
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You could imagine:
If you are not as generating as a naming company you ought to start your researches using the Web. Why using the web even if your business is not online? It is unusual but I often get this query by e mail... Even if I don't know you, I am sure you would not like to pick up a trademark, a company name or a domain name already own by someone else. Reprinting business cards, company paper etc. with the right name & logo because you made that error is something I'd like you to keep away from.
But bam! this name is no more vacant. & this is the same issue with so lots of other clever & comic company names.
company names
- " Wow Bee2bee is an excellent name for my honey production company! "
In such circumstances, I highly recommend you beginning visiting those sites:
USPTO (Search in the Federal trademarks database)
Thomasnet (Click on the link named Brand or Company Name)
Finally it cost me less than I was one time expecting. With all I talked about in this article, you now have the chance to generate in around half an hour original & comic
From now, you already have places to check names availability. This is a nice beginning point but not to provide you company name suggestions. I run several sites & this is no more an issue for me. I spent time & energy on this issue. Using Google, I found softwares to make this creative task simpler. It helped to keep focused on my business.
company names
company names
trademarks
brand names
domains
Top Animal Symbols
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two. Bee - You would not ordinarily think that company name generators would think an insect that can sting you as a positive thing; however bees have an important place in our cultural psyche as a symbol of busy behavior & work ethic. They think of bees as indefatigable workers, gathering pollen, making honey & defending the hive. That kind of activity is something they admire. Examples are present in local childcare facilities such as "Busy Bee Daycare" or "Bumble Bee Candy".
1. Wolf - Wolves stand alone above the other predators of the desert. They are independent, strong & smart. They don't need someone else & depend on the instincts to get things done. A wolf is confident, vibrant & solid. Whether its brand names such as Wolf Brand Chili or the famous Timberwolf Lodge; wolves add a lot to our professional marketplace & the usage is popular among company name generators.
three. Eagle - The Eagle is the national symbol of pride, nobility & powerful presence. It carries with it a symbol of patriotism & freedom as well as brilliant beauty & self reliance. For company name generators, the Eagle remains of the most well used animal symbols in The united states on everything from footy teams to American Eagle outfitters (an outside store). Eagle brand milk, & Eagle tires are even more examples of this strong animal symbol.
company names
four. Fox - Known for its crafty & ingenuity, Company name generators often use the fox to show a company or business than can get things done in an assertive or creative way. Although the fox symbolism runs the risk of people thinking of the idea of "sneaky", most people find them to have the ability to creatively assert themselves & find clever solutions. Fox News, Fox Bakery & even the world wide web server Foxfire all illustrate the point.
five. Owl - Someone who has watched Winnie the Pooh or Harry Potter knows that owls are revered for their wisdom, patience & the brilliant capability to stay up late. From coffee shop's called "Night Owl's" to the plenty of company mascots that use an owl as part of the packing, owls are a favourite among company name generator when promoting a business that helps people be steady, wise & patient with the challenges ahead.
6. Cow - Perhaps it reflects this countries' brilliant relationship with dairy products, but cows have been used by company name generators as spokes-animals & mascot for years. They bring of the picture of America's heartland, with purity, goodness & quality all an element of the symbols with people relate to them. People see cows as gentle, generous & solid so they reply to businesses & products with confidence & ease. "Brown Cow Chocolate Milk", "Top Cow Comic Books", & "Purple Cow Book Publishers are some of the hundreds of business names to utilize this docile farm animal.
company names
7. Canines - from Dog the Bounty Hunter to "Top Dog Appliances", man's best mate is by far of the most popular animal symbols used by company name generators. People think of canines as being friendly, loyal, loving & energetic. Canines can help human beings through service or make their lives better through a woof & a tail wag. It is now wonder so plenty of of our businesses use canines as name sake. From the "Stray Dog Bar & Grill" to "Black Dog Carwash" people use the picture of the dog in plenty of ways to convey their expertise & meaning.
Homeowner Insurance Companies
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If you need to get or buy something you would always need the best that you could get. It is the same when you need to get homeowner insurance or any insurance for that matter. You would still need to get insured in the best insurance company that you could find.
company names
You could find lots of insurance company today that offers different kinds of coverage such as homeowners insurance. Under this type of insurance are sure packages for you to pick from.
Auto Owners Insurance
So, it is also important to know what these packages are & what protection they can give you, your relatives & your home. Here are some homeowner insurance firms.
Amica Mutual Insurance Company
Erie Insurance Group
The Hartford Financial Service Group, Inc.
USAA Casualty
Alfa Insurance Corp.
Can be trusted: You ought to make sure that the insurance company you need to get insured can be trusted for not all insurance company can be trusted.
company names
The lists above are only few of the long lists of homeowner insurance firms that you could find scattered around your state. Below are some things that you ought to find in a nice homeowner insurance company.
Cost is right: Not all top, nice & can be trusted insurance firms gives pricey insurance to their clients. There's famous companies that give affordable cost for their insurance.
Honest: Discover a company that desired to serve the people & not to get funds from them.
Nice & neat claiming method: of peoples issue about insurance when it time for them to claim it there's some companies that has slow & not clear claiming method. The company must clearly describe to the insurer how to claim their insurance if the time comes & tell them what they need to do & the necessary requirements so that they can smoothly claim their insurance.
Nice customer support & agents: A nice customer support is a and point for the company for there's lots of people those that have issues or questions about their insurance. The insurance company staff must have the knowledge about the company & the insurances they offer so that they can give a satisfying answer for their customers.
company names
Start a Business
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Choosing a company name is of the most important things you'll do when beginning a business. A nice business name can stand by itself & attract customers. Talk together with your relatives, friends or colleagues to help you come up with some creative names. When brainstorming a name here are some things to think about:
Make it Catchy & Simple
Generate a name that is unique for customers to keep in mind you by. It must be simple to pronounce & simple to write. A simple catchy name is ideal to communicate when customers are looking for you.
Generate Visual Recognition
Plenty of people visualize a name when they listen to or read it. Choosing a business name that creates an picture in a customer's mind is a wonderful aid to memory as well as a powerful marketing gizmo. Choosing a name that creates visual recognition can lend a hand to branding your company or product.
Bring a Positive Vibe
People associate to words both emotionally & literally. Use words in your company name that positively invoke your company picture. For example, "Tiny Tow Van Service" would probably not be an ideal name for a towing company, as "Strong Man Dentistry" doesn't sound comforting. A nice example of a business name with a positive emphasis & creates visual recognition would be something like "Armstrong Towing."
company names
Describes Your Business
Select a name that gives your customers some clue about what your business does. Unless you intend on becoming a worldwide brand, names like "Nike" or "Walmart" are not ideal. A nice example is "LendingTree" or "Bankrate," which obviously portrays their businesses to be in the lending or financial industries. This is why plenty of electricians would use the word "electrical" in their company name.
Keep it Short
Before you get your heart set on a name, do a name search on your state secretary's net site to make sure it is not already taken. For example in the event you lived in the state of South Carolina you would search online for "South Carolina State Secretary." One time on the net site you would look for a section indicating Corporation or Business Entity search or similar. Then you'd enter your desired business name & submit search.
Keep your business name short so that it will fit on your stationery & marketing material. A business name no over 30 characters is also ideal for a domain name & online search optimization.
company names
Biblical Business Names
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Biblically derived names fall in to these categories:
If you are walking a secular business, you may need to keep away from a religious flavor. However, as you'll see in most of the examples below, Biblical references don't necessarily come across as either sectarian or devout.
company names
* Samsonite - After Samson, the Elderly Testament's legendary strong man.
one. Characters from the Bible. For example:
* Bezalel Coins - In the Book of Exodus, Bezalel was a master artisan selected to craft the Ark of the Covenant and other sacred objects.
* Lot's Spouse Gourmet Sea Salt - A reference to the woman married to Abraham's nephew, who was warned not to look back as they fled the fire and brimstone of Sodom and Gomorrah. They did, though, and was turned in to a pillar of salt.
two. Words, phrases or ideas from the Bible, from the Book of Proverbs, but also from other parts of the Bible.
* Iron Men - A two-man construction company in Illinois named for Proverbs 27:17, "As iron sharpens iron, so man sharpens another."
company names
* Apples of Gold - An online jewelry company that explicitly notes a reference to Proverbs 25:11, "A word fitly spoken is like apples of gold, in settings of silver."
* Forbidden Fruit - A store in Austin, Los angeles that sells (ahem) adult toys, named after the scene in the Garden of Eden where naughty Eve persuades Adam to eat fruit from the Tree of Knowledge, which God forbade them to consume.
three. Chapter or verse numbers. This sort of Biblical reference surprised me, as most people cannot cite chapter and verse by memory for familiar Bible passages. However, when explained, these allusions have resonance.
* Fitness 9:27 - A personal training company whose name points to I Corinthians 9:27: "I beat my body and make it my slave so that after I have preached to others, I myself won't be disqualified for the prize."
* Thirty-One - A direct sales company offering purses, tote bags and organizational products, whose mission of celebrating, encouraging and rewarding females parallels the evocation of the Woman of Valor in Proverbs 31.
In North The united states, Biblical references - those from the Elderly Testament - tend to have an ecumenical flavor and don't necessarily identify you with a specific religion. However, internationally that may be less true.
company names
While discussing company names with a man intending to set up headquarters in Dubai with a company name in English, I asked him about using the name Solomon to evoke wisdom. "No, that would be perceived as Jewish. Islam has the same figure but refers to him as Suleiman." And naturally, in India or Indonesia, King Solomon may not evoke any associations at all.
Business Domain Names
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That still leaves several hundred domain extensions to look in to: everything from.Asia to.Vg for the Virgin Islands. Oh, I forgot, there is as well as a domain extension, .ZM, for Zambia. Are all of them viable extensions for business domains? You bet! But I am leaving that discussion for a later news story.
company names
get a domain name that is the same as your business name. & it ought to be feasible to find business domains in any conceivable combination available in domain extension or another. No matter what you have been told, it doesn't must be a com. Only the blessed will find anything resembling their business's name still available in com.
Now let us move on to no. There's several situations in which I would say "No"to a domain name repeating a business name. An over-long business name is example. Short is usually preferable to long unless the short won't imprint on a customer's mind. The com, net & org registries limit names to 63 characters. A name difficult or impossible to keep in mind or spell correctly is another. Whatever you do, do not abbreviate your business name basically to make it shorter unless the abbreviation is a common like a state or country: "Mn" for Minnesota would be fine as will "USA" for you know who; but substituting "arch" for architect or "eng" for engineer in business domains will only bring grief--and few if any repeat customers.
company names
Then there is "maybe"... like in "maybe keywords might be preferable." Few people type addresses anymore. In lieu of typing "lightbulbs.com" in to the address line of their browser, they type "light bulbs" in to a search box & let themselves be transported by Google or Yahoo to a search page filled with relevant sites. That being said, if your product line is predominantly light bulbs, your site will rest higher on the search page if the keyword sought, "light bulb," is in your domain name & what could be simpler to keep in mind than a short product name like this.
At this point you have no doubt come to recognize that the only answer worth thinking about in the matter of business domains is "It all depends." As you also know, every business has its own demands. "Yes" might serve as the best answer in some situations; "No" is best in still others. & "maybe" is a continuing.
Think about having over domain name directing to your site. Be positive all of them 301 redirect or you might get "dinged" by Google for similar content. In that manner you can have it both ways, your business domain name & perhaps your product domain name as well.
company names
choising the Best Business Name
company names |
one. Pronounceability matters. A 2009 study by University of Los angeles researchers revealed that if they have difficulty pronouncing a product name, they think about it dicy. This builds on a 2006 study from Princeton University psychologists who discovered that people shied away from purchasing newly offered stocks from companies with hard-to-pronounce names and hard-to-say stock ticker symbols, compared to companies with easier-to-pronounce company names and symbols.
company names
If you turn away from the idea of naming as a black art, however, you can find some secrets of branding in scientific studies that have been published after having been reviewed by academic authorities as reliable. Here are points on which researchers have given us all insights that help guide the creation of effective business names.
two. Vowel sounds have associations. Consumer researchers from the University of New york at San Antonio published a fascinating study in 2007 distinguishing the impressions fostered by different sorts of vowel sounds: those made with the tongue forward in the mouth, such as the short "i" in "milk" and those made with the tongue farther back in the mouth, such as the broad "a" in "mall." Internationally, the front vowel sounds convey small, speedy or sharp qualities, while the back vowel sounds convey giant, slow or dull qualities. By a margin of two to one, people in this study preferred names for knives (sharp) or convertibles (small) with the front vowel sounds and names for hammers (dull) or SUVs (giant) with the back vowel sounds.
Lesson: Before settling on your final choice of a company name, score the candidates according to how simple they are to pronounce. This doesn't suggest basically whether or not there's combinations of sounds that may be unfamiliar to lots of people, as in the proposed restaurant name, Hsizienchi, but also whether there's likely to be uncertainties about how to pronounce something, as with Café Cachet (is the second word pronounced in the Italian style, like "cash-ay," or like "catch-it"?).
company names
three. Jazzier names spur consumption. Cornell University researchers who did nothing but modify the names of the foods four-year-olds were served for lunch discovered that snazzy names made a profound difference. On the days the preschoolers were fed "carrots," they ate half as lots of as they did on the days the vegetables were called "X-ray Vision Carrots." Researchers found the same kind of boost, though not as much of an increase, for adults when "Seafood Fillet" was billed on the menu in lieu as "Succulent Italian Seafood Fillet." The adults also rated the taste of the latter dish more highly than the taste of the plainly labelled dish.
Lesson: In case you have something you require to be perceived as cute or speedy, call it Picalilly or Anna's Attic than Paula's or BooKoo Books. On the other hand, in case you have something whose excellence lies in bulk or power, names like Bumball or Under it All will perform better for you than names like Packadermy or Let Me At It.
Lesson: as kids become more well-disposed to "Power Peas" and "Dinosaur Broccoli Trees" than to plain elderly vegetables, shoppers find creatively named stores, restaurants, companies and products more fascinating and more worth patronizing or purchasing than generic ones.
company names
New Company Ideas
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Firstly, you will need a dictionary, with a thesaurus). The reason you need a thesaurus is because you will be looking for synonyms. In case your not positive what 'synonyms' are, they are words that are 'similar'.
company names
I am going to make use of a 'Book Shop' as an example for our New Company Name Ideas. Now 'The Book Shop' would be a bit uninteresting & not memorable, & it is over likely already been taken, so how can they improve on this uninteresting name & give it an fascinating twist that will stand the check of time?
Start by looking up 'Book' in the dictionary. The description is as follows; 'bound set of printed or blank pages; a literacy composition of fact or fiction'.
Underneath, as I read down the page, they have 'Book Case', Book Club', 'Book End', Book Mark', 'Book Man', 'Book Stall', 'Book Worm' & my favourite 'Bookish' which means keen on reading.
The next place they are going to look is on the net. The net is not for locating a local plumber & paying your bills on, there's a whole host of tools that are available to you, & are free.
Any of these names would make a great New Company Name, but don't cease there. Explore some more in to related words that they uncovered when they searched our base word 'Book'. By continually looking up related words, you can generate a quality targeted list & move words & phrases around until you come up with some great new company name ideas.
company names
Company name Ideas are often triggered visually, so use resources that are all around you. Phone directories, yellow pages, local newspapers, magazines etc. Open your mind to ideas & they will come from all over the place.
The best device I do know about is the 'Google Keyword Selector Tool'. It lets you type in a main keyword, & then generates a list of related keywords. You can compile a great list of new company name ideas by entering different related keywords, then play around with those keywords.
A couple of things to keep in mind are; pick a name that will grow together with your company. It is no nice being 'Kettle Mania' in case you are going to be selling toasters & other electrical goods later on. You will need to pick a generic name that covers all electrical items, not kettles.
Make positive the name is some what memorable. Dave's Cafe doesn't cut it! Check that you are the with that name. Get it registered & be official. The last thing you need is to be sued before you even start!
company names
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